Sports and media are two of the most dynamic industries in the world — and they're increasingly inseparable. GCU's Sports Media minor is an interdisciplinary collaboration between the Communication and Sport Management programs, preparing students for careers ranging from television broadcasting to social media content creation to sports journalism. The perfect minor for sport management students who want a media credential, or communication students who love sports.
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The Sports Media minor is ideal for students with an interest in sports — athlete and non-athlete alike — who want to pursue careers in sports broadcasting, content creation, sports journalism, social media management for sports brands, and related roles. The interdisciplinary curriculum combines sport marketing, sport research, and sport media production with foundational skills in media production, transmedia storytelling, and journalism.
Perfect for students with an interest in sports, athlete and non, the Sports Media Minor is an interdisciplinary collaboration between Communication and Sport Management that prepares students to pursue a wide range of careers from television broadcasters to content creators.
The Minor in Sports Media requires 18 credits from:
| Code | Title | Credits |
|---|---|---|
| Required Courses: 1 | 6.0 | |
CM217 | Media Production | |
SM375 | Sport in Society | |
| Choose two courses from among the following: | 6.0 | |
SM213 | Principles of Sport Management | |
SM241 | Sport Marketing | |
SM416 | Research in Sport | |
MK246 | Social Media Marketing | |
| Choose two courses from among the following: | 6.0 | |
CM200 | Visual Communication | |
CM205 | Transmedia Storytelling | |
CM/EN207 | News Writing & Reporting | |
CM/EN210 | Writing for the Mass Media | |
CM317 | Advanced Media Production | |
| Total Credits | 18.0 | |
Communication majors and Sport Management majors are welcome to complete the minor in Sports Media, but must meet with their academic advisor to discuss course selection. Only CM317 Advanced Media Production and SM375 Sport in Society (a maximum of six credits) may count for both major and minor program requirements.
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